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Writing on craft, business and the web

Field notes on checkout reliability, web performance, and building software around what customers actually need.

Mobile checkout form filled by Safari autofill with the place order button still disabled

Checkout Engineering

Safari Autofill Breaking Your Checkout? Find and Fix It

A filled-in checkout form can still refuse to submit in Safari. Here is why autofill leaves validation stale, and how to debug, fix, and test it.

7 min read

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Checkout page surrounded by analytics, live chat, reviews, and A/B testing widgets

Web Performance

Slow Checkout Page? Audit the Third-Party Scripts First

Analytics, chat, reviews, and A/B tests all compete with your payment form. Here is how to audit checkout scripts without losing the data you need.

7 min read

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Focused SaaS MVP workflow on a laptop next to a short user journey sketch

Product Strategy

How to Build an MVP Without Over-Engineering It

Custom auth, role matrices, and microservices can eat the weeks you need to learn if anyone will pay. Here is how to keep an MVP small, safe, and ready to grow.

7 min read

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